Top 5 Delivered Meal Kits and Specialty Foods Apps in Europe Q4 2021

In the fourth quarter of 2021, the top 5 delivered meal kits and specialty foods applications in Europe showed varying performance trends in terms of downloads, revenue, and active users. The data, sourced from Sensor Tower, provides a detailed view of how these apps fared.

Vivino: Buy the Right Wine saw consistent weekly revenue, peaking at around $421 in mid-October. Weekly downloads showed a notable increase, reaching a high of approximately 155.6K in the week of December 20. Active users grew significantly, with a peak of about 1.1M in the same week.

HelloFresh: Meal Kit Delivery experienced a steady decline in weekly downloads, dropping from 73.8K at the end of September to about 29.9K by December 20. Despite this, active users remained relatively stable, hovering around 740K towards the end of the year.

Grow Food: Доставка питания had a downward trend in weekly downloads, starting at 12K in late September and falling to around 2.7K by the end of December. Active users mirrored this trend, peaking at approximately 65.2K at the end of November but dropping to 46K by the end of the quarter.

Level Kitchen — здоровая еда showed fluctuating download numbers, with a peak of 11.9K in early December before falling to around 827 by the end of the year. Active users also varied, peaking at about 27.5K in early December before declining to 12.2K by the end of the month.

Gousto experienced a decline in weekly downloads, starting at 9.3K in late September and dropping to about 2.1K by December 20. Active users showed a slight decrease, peaking at around 55.4K in early November and ending the quarter at approximately 49.8K.

For more detailed insights and data, visit Sensor Tower.